If you are still using paper-based patient communications it’s time to stop! Dan Durie, CEO of digital and attention marketing specialists SmileVision, explains why this is not only bad for the environment but also harmful for the profitability and image of your practice. Think of the environmental impact Are you still using leaflets and letters to promote your services to patients, remind them about appointments and generally keep in touch? That’s a huge waste of paper and ink. It means… Continue reading Digitise your patient communications – it’s more environmentally friendly and business smart!